GEO Check – Generative Engine Optimization for AI visibility

Is your brand visible in AI responses?

Generative AI search systems are increasingly becoming the first port of call for information queries and consumer decisions. Companies and brands appear in answers, recommendations, and comparisons—or don't. A traditional SEO logic has only limited application here. What matters is where AI models search for sources, how often they cite said sources, and the visibility brands and companies receive through their responses.

Visibility in AI – how do you measure up?

Many communications and marketing teams have only limited insights into their AI visibility. Our GEO Check closes this gap: it shows how your company currently appears in AI-generated responses —and what needs to be done to ensure that it appears more frequently, with greater accuracy and more consistency.

How visible are your companies and brands in AI searches?

The GEO Check for your AI visibility.

AI search systems such as ChatGPT, Gemini, and Perplexity draw on an information ecosystem. The GEO Check traces your location within this system and shows:

OUR GEO Check at a glance

From setup to clear recommendations.

The process is deliberately compact and adaptable for teams that need clarity at short notice.

Focus and setup

Together, we define focus topics, relevant questions, and—where appropriate—comparable brands and competitors.

Tool-supported evaluation in AI search systems

Based on data and insights from a curated GEO tool, we analyze visibility, sources, citations, and prompt paths.

Classification and prioritization

We evaluate the results from a communication, brand, and reputation perspective, identify gaps and risks (e.g., incorrect or outdated information), and prioritize areas of action.

Results session & next steps

We consolidate our findings into recommendations that can be implemented operationally—and provide consulting on priorities and paths forward.

Your company in ChatGPT, Gemini, or Perplexity.

Results that enable decision-making.

The GEO Check looks at your company or brand(s) from the perspective of generative search and response systems: Which information paths lead to you, which topics are associated with you—and where are you overshadowed by alternatives? The analysis focuses on four levels:

The GEO Check reveals where your brand is present in AI, where the gaps are, and the levers that drive visibility.

When is a GEO check worth your while?

Looking at what is relevant - for you.

The GEO Check is particularly useful if you suspect that your company's visibility and brand image are in a state of flux, but there are more insights needed before making decisions, for example if:

AI systems are more likely to name your competitors
There is a relaunch or expansion of the website without clear prioritization
A decline in organic visibility is noted, but the causes are unclear
New products/services are still "invisible" in AI responses
A new line of communication requires an external assessment
You ask yourself: "Do we need to do something with AI SEO/GEO—and if so, what exactly?"

If you need to understand how AI talks about you today—and how you can derive concrete measures for content, website, PR, and reputation—get in touch!

Request a GEO check

Would you like to know when and how AI search systems talk about your brand and what adjustments can really improve your visibility in AI searches? In an initial consultation, we will clarify how your company can benefit from a GEO-Check.