- Ensuring a high level of information for all bofrost *employees
- Appreciation about a high quality internal print product
- Strengthening the motivation and identification of employees with bofrost *
- All German bofrost *employees are informed about relevant topics from the company via the bofrost*employee magazine “wir”.
- The content focuses on the most important corporate issues as well as the people involved and employee opinions.
- All topics are “linked” to the content on the internal employee platform bofrost * we via a QR code.
- A competition also motivates less online-saffine employees to use the online platform.
- Distribution of the print edition to all employees via bofrost*
- Provision of an online edition of sheets on the internal employee platform
- The “wir” has been an informal “institution” for around 30 years and 120 editions / special editions in the group of employees
- As an “analog” communication channel, the “we” supplements and extends the bofrost * we employee platform with in-depth and valuable information.